How Olivia Rodrigo’s song went viral on TikTok & broke Spotify records

1) Have a core audience

2) Intimately understand your core audience

Olivia Rodrigo, Josh Bassett and Sabrina Carpenter from Disney’s High School Musical

3) Have your audience sell for you

A beautiful response TikTok to Olivia Rodrigo’s “Driver’s License” from the guy’s perspective
A beautiful response TikTok to Olivia Rodrigo’s “Driver’s License” from the guy’s perspective
A fellow TikTok-er documents his emotional reaction to Olivia’s song
A fellow TikTok-er documents his emotional reaction to Olivia’s song
The most unique group musical response to Olivia’s song. By far!
The most unique group musical response to Olivia’s song. By far! 😂

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Amanda Emmanuel

Amanda Emmanuel

🦄 Product & Growth at early-stage startups 🚀 3X founder 😎 Blogs about entrepreneurship, mindset & startups 🏗 Always building